THE VALUE AND BELIEFS.

WE BELIEVE TO CREATE A SPACE WHERE FASHION LOVERS CAN APPRECIATE AND ENJOY AKIUMI, REGARDLESS OF THEIR BACKGROUND OR LEVEL OF FAMILIARITY WITH ANIME.

THE PERSONALITY AND TONE OF AKIUMI

AKIUMI BOASTS A DISTINCTIVE SPLIT PERSONALITY

1)    GROUNDED & INSPIRED: WITH A DOWN-TO-EARTH, HUMBLE ESSENCE, AKIUMI EXUDES CALMNESS AND A COLLECTIVE SPIRIT. EMBRACING NATURE AND MODERN CULTURE, IT FINDS INSPIRATION IN LIFE'S SIMPLICITY WHILE STAYING OPEN TO INNOVATIVE IDEAS. THIS PERSONA REFLECTS A LIFESTYLE THAT VALUES BALANCE AND RESPECT.

2)    ENERGETIC & OPEN-MINDED: ON THE OTHER SIDE OF THE SPECTRUM, AKIUMI'S ALTERNATE EGO BURSTS WITH ENERGY AND EXCITEMENT, DRAWING INSPIRATION FROM THE VIBRANT WORLD OF OTAKU CULTURE. OPEN-MINDED AND WELCOMING, IT THRIVES ON COLLABORATION AND INCLUSIVITY, SEEKING TO CONNECT WITH CREATORS, FANS, AND ENTHUSIASTS FROM ALL WALKS OF LIFE. THIS DYNAMIC PERSONA ENCOURAGES DIVERSE AND CREATIVE INTERACTIONS.

BY COMBINING THESE UNIQUE TRAITS, AKIUMI STANDS OUT AS A BRAND THAT CAPTURES THE ESSENCE OF BOTH A SERENE LIFESTYLE AND THE VIVACITY OF OTAKU PASSION, OFFERING A CAPTIVATING AND MULTIFACETED EXPERIENCE TO ITS AUDIENCE.

THE UNIQUE QUALITIES & CHARACTERISTICS THAT SETS AKIUMI APART FROM COMPETITORS

AT AKIUMI, WHAT SETS US APART FROM COMPETITORS IS OUR GENUINE COMMITMENT TO BEING MORE THAN JUST A PROFIT-DRIVEN BRAND. WE STAND AS AN ACTUAL BRAND WITH INNOVATIVE AND ORIGINAL CREATIONS THAT GO BEYOND THE NORM, REFUSING TO SETTLE FOR UNORIGINAL IMAGES OR RELYING SOLELY ON ANIME BACKING. WE STRIVE TO THINK OUTSIDE THE BOX AND CONSISTENTLY COME UP WITH FRESH, BESPOKE DESIGNS.

ANOTHER CHARACTERISTIC THAT SETS US APART IS OUR FOCUS ON INCLUSIVITY RESONATES WITH EVERYONE, PROVIDING AN EXCITING EXPERIENCE FOR ANIME LOVERS AND BEAUTIFULLY CRAFTED DESIGNS FOR ALL. OUR SUBTLE FUSION OF ANIME AND FASHION SERVES AS A CONVERSATIONAL CATALYST THAT APPEALS TO BOTH ANIME ENTHUSIASTS AND NEWCOMERS. WE CONTINUOUSLY PUSH CREATIVE BOUNDARIES, PROVIDING A FRESH AND INNOVATIVE EXPERIENCE FOR ALL WHO CONNECT WITH OUR BRAND.

THE NEEDS WE SOLVE AND FULFIL FOR YOUR TARGET AUDIENCE

AKIUMI NOT ONLY BRINGS TOGETHER ANIME FANS AND FASHION LOVERS, BUT IT ALSO FOSTERS A SENSE OF COMMUNITY ENGAGEMENT. THROUGH OUR PLATFORM, PEOPLE CAN CONVERSE, SHARE, AND CELEBRATE THEIR LOVE FOR ANIME AND DESIGN ALIKE. ADDITIONALLY, WE ENCOURAGE ANIME LOVERS TO EXPRESS THEIR INTERESTS THROUGH FASHION, CREATING A EXPERIENCE THAT GOES BEYOND BEING LABELED SOLELY AS OTAKUS.

WHAT ARE THE KEY BENEFITS OR ADVANTAGES THAT YOUR BRAND OFFERS?

INCLUSIVITY AND VERSATILITY:

OFFERS PEOPLE TO BECOME PART OF A NEW MOVEMENT CATERING TO ANIME ENTHUSIASTS/NEWCOMERS ALIKE, AND FASHION LOVERS CREATING A NICHE SPACE, WHICH HAS NEVER BEEN DONE AND YOU ARE A PART OF THIS HISTORY.

WIDER CIRCLE:

CREATING A NETWORK SPACE THAT SERVES AS A CONVERSATION STARTER, FOSTERING CONNECTIONS BETWEEN ANIME ENTHUSIASTS AND FASHION LOVERS. WE WILL BE OFFERING INVITATIONS TO EXCLUSIVE EVENTS WHICH WILL CREATE A POTENTIALLY MEETING THEM LAST LONG ONLINE FRIENDS IN PERSON.

MEMBER ACCESS:

AS BEING PART OF AKIUMI FAMILY, WE OFFER MEMBERS EXCLUSIVE DISCOUNT ON PRODUCTS, HAVE EARLY ACCESS TO NEW PRODUCTS RELEASE, GIVING THEM THE FIRST PRIORITY TO PURCHASE THIS WILL ALLOW MEMBER TO STAY ON TOP OF THE LATEST FASHION TRENDS. GIVE YOU A STREAMLINE CHECKOUT SERVICE MAKING IT EASIER FOR YOU TO COMPLETE PURCHASES. AS BEING PART OF OUR FAMILY, WE CONSIDER YOU CLOSE TO US AND WILL MAKE SURE TO MAKE YOU FEEL SPECIAL ON YOUR BIRTHDAY BY OFFERING YOU A SPECIAL BIRTHDAY DISCOUNT.

MEMBER PRIVILEGES: AS AN ESTEEMED MEMBER OF THE AKIUMI FAMILY, WE EXTEND EXCLUSIVE BENEFITS. ENJOY SIGNIFICANT DISCOUNTS ON PRODUCTS, RELISH EARLY ACCESS TO NEW RELEASES, SECURING YOUR SPOT AT THE FOREFRONT OF PURCHASES. OUR COMMITMENT IS PUTTING YOU FIRST, ENSURING YOU EFFORTLESSLY STAY ON TOP OF THE LATEST TRENDS.

YOUR EXPERIENCE MATTERS: YOUR MEMBERSHIP IS MORE THAN TRANSACTIONAL  IT’S A BOND. EXPERIENCE SEAMLESS CHECKOUTS, TAILORED TO YOUR CONVENIENCE. ACKNOWLEDGING YOUR SIGNIFICANCE, WE MARK YOUR BIRTHDAY WITH A SPECIAL DISCOUNT, A GESTURE TO ENSURE YOU FEEL GENUINELY VALUED WITHIN OUR FAMILY.